Online leisure travel remains robust. Approximately 30 million US Web travel households will buy travel online in 2004, for which they'll spend $53 billion. By 2009, this will reach 46.4 million households, spending nearly $111 billion. As the Web captures more of leisure Bookers' spending — it will snag 59% of Bookers' budgets this year — vacation packages, cruises, and hotels are poised for the greatest growth.

A maturing Web travel market and challenging business and economic environments mean that the travel industry must adopt new technology perspectives and strategies for distribution, marketing, customer service, and procurement.

Traditional travel companies find it difficult to adjust and migrate to the new economy in order to get a share of this robust and competitive market.

TravelSeven.Com offers effective and affordable solutions to small and medium sized business clients. Our team of experts will help you clarify complex marketing and technology choices, understand how leisure travelers use technology to gather information, make smart decisions and purchases on the Internet.

 

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Saturday, October 11, 2008